Your Patterns Are Showing. Let’s Make Them Work For You.
The S.P.A.R.K. Assessment is our proprietary diagnostic that measures an organization against the five S.P.A.R.K. working & communication conditions and shows how trust, communication, and execution are showing up within your team.
Every leadership team has a few.
The conversation everyone avoids. The decision that keeps escalating. The trust that runs thin under pressure. The S.P.A.R.K. Assessment shows you yours, in about the time it takes to drink a coffee.
- WHAT IT DOES
A clear read on where trust, communication, and execution show up.
Every Struggling Team Has a Leadership Gap at Its Core
The assessment measures your organization against the five conditions every team needs to do its best work: Security, Praise, Acknowledgement, Respect, and Knowledge. You’ll see where you’re strong, where you’re quietly leaking time and trust, and what it’s likely costing you.
- WHAT YOU GET
Real insight you can act on.
Your results across the five S.P.A.R.K. dimensions.
The patterns most likely slowing your team down.
A clear sense of where the highest-value change would come from.
Some of our engagements start here. Others start with a conversation. Either way, this is an honest first look at what’s going on under the surface.
What S.P.A.R.K. Measures
Each dimension maps you on a spectrum between two working styles. Where you fall on each one shapes how you lead, how you’re perceived, and where friction builds in your team.
Security Spectrum
Maintainer ↔ Builder
How you contribute to the health and growth of an organization. Are you an execution-focused operator or a strategy-driven builder?
Praise Spectrum
Realist ↔ Idealist
How you process, deliver, and respond to feedback at every level of your organization.
Acknowledgment Spectrum
Heart-Driven ↔ Monetarily
What motivates you to show up, perform, and stay engaged over time.
Respect Spectrum
Flexible ↔ Definite
How you allocate your most finite resources, time, energy, and boundaries.
Knowledge Spectrum
Grey ↔ Black & White
How you interpret, synthesize, and deliver information to your team.
Three steps. Twenty minutes. A leadership map you can act on.
Take the Assessment
Answer questions across the 5 SPARK dimensions. No trick questions. No filler. Takes about 20 minutes and it is completely free.
See Your First Pattern
Get your Security dimension result immediately. Are you a Maintainer or a Builder? You will see exactly where you fall on the spectrum, on us.
Unlock the Full Picture
Your 30+ page report covers all 5 dimensions with workplace scenarios, communication strategies, and a personalized action plan you can use the same week.
Everything Inside Your Full SPARK Report.
30+ pages of actionable intelligence built from your specific working and communication patterns. Scenarios, scripts, and strategies you can apply this week.
What's Inside Your Full Report:
- SPARK at a Glance - A one-page visual summary of all 5 dimensions you can share with your leadership team
- Workplace scenarios showing your patterns in action with specific language and communication strategies
- Personalized action plan with concrete next steps for each dimension — executable this week
- Rules of engagement for communicating effectively with every working style on your team
- Reflection prompts built for 1:1s, team offsites, and quarterly leadership check-ins
- Consolidated leadership action plan pulling all 5 dimensions into one clear, prioritized roadmap
After taking the S.P.A.R.K. Assessment
Identified the source of burnout
“I discovered why I was experiencing exhaustion in my job. I was in a position that required me to be a Maintainer and a Builder simultaneously, which is not sustainable. I was able to communicate this to management and set realistic expectations.”
Laura H.
Operations Manager
Redesigned how the team communicates
“The divide was 50/50 between talking about numbers and conversion rates vs. new ideas to solve our clients’ issues. Now we approach the same conversation from two different angles. 100% enthusiasm rate.”
Josh C.
Sales Manager
Stronger delegation and upward communication
“I feel more confident in my communication and delivery when delegating to my team and when asking for support from my manager.”
Rae D.
Director of Marketing
Eliminated misunderstandings across teams
“The program greatly increased our team’s internal communication by better understanding each individual’s unique style and eliminating misunderstandings that were happening as a result of differing styles.”
Elliot D.
Business Manager
Have Questions? We’re Here to Help
How is this different from DISC, Myers-Briggs, or CliftonStrengths?
Most assessments give you a type and a label. The S.P.A.R.K. Method™ identifies the patterns in how you show up and communicate, across 5 dimensions that directly affect leadership behaviour, motivation, and team dynamics. The goal is not a label you carry around. It is a map you can act on.
How long does the assessment take?
About 20 minutes. No trick questions, no filler.
What do I get for free?
Your Security dimension result, Maintainer or Builder, with a full profile explaining what it means, how it shows up in your leadership, and how it affects your team.
What is in the paid report?
All 5 dimensions with personalized profiles, a visual SPARK at a Glance page, real workplace scenarios with scripts, a personalized action plan, reflection prompts for 1:1s and team discussions, rules of engagement for every working style, and a consolidated leadership action plan. 30+ pages, downloadable as a PDF.
Is this for individuals or teams?
Both. Individual leaders use it to sharpen self-awareness and communication. Leadership teams use it to build a shared operating language, which is where the real organizational impact happens.
Can I expense this?
Yes. You receive a receipt from Stripe immediately after purchase.
The Clearest Picture of Your Leadership Starts Here.
Free to take · No credit card required.
