About Us
We started this firm because the translation to the middle management layer & back again was costing organizations more than anyone was measuring.
When execution is inconsistent, senior leaders absorb the cost.
They step in to manage decisions that should be made a level down.
They run the same clarification conversation three times.
They watch strategy lose coherence as it passes through Directors and VPs who interpret it differently.
The problem is visible to every CEO and COO we have worked with.
The source is almost always the same: a management layer that has never been given a shared operating language for translating leadership direction into team action.
The Venned Group was built to close that gap.
Since 2018, we have worked with organizations across North America, the UK, and the UAE to build more capable, more consistent management layers.
We've trained over 2,000 leaders and partnered with some of the most respected organizations in our markets.
Why we do this work
The Venned Group was created after tirelessly watching middle managers get thrown into leadership without a map.
They’re smart, driven, and full of potential but too often, they’re handed a team, some performance targets, and a “good luck!”
We know, because we’ve been there.
What we’ve confirmed over and over again is that great leadership isn’t just about experience or titles, it’s also about clear communication, real connection, and a commitment to results.
When middle managers get the tools and support they need, they don’t just manage...they lead.
And when they lead well, everything works better; collaboration, performance, retention, and yes, even the bottom line.
Practical, diagnostic & built for your organization
We don't deliver 'off-the-shelf' development.
Every engagement begins with an honest picture of what is creating friction across your leadership layers and what a realistic improvement looks like.
We use our S.P.A.R.K. Assessment to map leadership behaviours, communication patterns, and accountability expectations across your management team.
That picture informs the program we design, built specifically for your culture, your leadership gaps, and your business goals.
We measure outcomes throughout.
Not in participation certificates, but observable changes in communication, translation quality, and execution consistency that your whole team can see.
Meet The Venned Group
We’re a team of leadership coaches, facilitators, and soft skills experts who’ve worked with leaders across industries and leadership levels from brand new managers to seasoned executives.
We’ve been in the trenches, we’ve sat at the leadership table, and we know how to make leadership training practical, relatable...
...and actually enjoyable.
Kendra Johnson
Founder &
Primary Facilitator
Laura
Hamel
Marketing & Community Specialist
Laura Lillie Goodridge
Manager Coach & Program Facilitator
How We Measure Success
Leadership training should deliver more than just good vibes and a participation certificate.
We work with you to track real outcomes, including:
- Improved communication and decision-making
- Stronger alignment between middle managers and senior leaders
- More confident leaders who hold teams accountable while building trust
- Standard criteria across peer groups
- Better feedback conversations and fewer avoidable escalations
- A healthier leadership pipeline because today’s middle managers are tomorrow’s senior leaders
We don’t just promise impact, we measure it.
Our Commitment
About The Venned Group
We believe that inspiring communication is the key to unlocking true leadership potential. Self-awareness, the ability to develop trust and solid relationships, and the opportunity to positively influence others are three crucial skill sets for any current or aspiring people leaders.
Ready To Build Confident Leaders And Stronger Teams?
Let’s talk about how we can support your leadership development goals — whether you need a full program, focused workshops, or hands-on coaching for your leaders of today and tomorrow.

